I lead a strategy practice partnering with brands seeking to find new ways to connect with the world.
Alyssa quickly grew in the advertising world working across various brands such as Gatorade, Axe, Sea-Doo Watercraft, Amazon and Arby’s. She has led global product launches, re-branding, innovation initiatives and internal process development. Most recently, Alyssa managed the brand and marketing strategy for non-profit, 88Nine Radio Milwaukee and built a plan that helped to double awareness and listenership in 18 months. She has now stepped out onto her own, running a brand strategy practice working one-on-one with partners to identify brand challenges and building a roadmap for ways to connect with today’s world.
When Alyssa is not digging through the 75 open tabs in her browser, you can find her out running around the city and trails, instagramming her food and going on adventures with her husband and dog.