BRAND STRATEGIST

ALYSSA FEUERER

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I lead a strategy practice partnering with brands seeking to find new ways to connect with the world.

let’s do work

RESEARCH | Let's learn

I build and facilitate traditional and nontraditional research plans to help solve your challenge. I can work as an extension of your team both on the brand or agency side.

AUDIENCE DEVELOPMENT | Let's build customized journeys

Between data and observation, I  build audience profiles and decision-making journeys. I listen and seek out insights that can be opportunistic for brand actions.

STRATEGY | Let's create a plan

I develop plans that bridge the brand, culture and insights to create actionable strategic ideas. I can play a support role from here on out to act as a guide to keep the work on track with the plan.

BRAND SPRINTS | Let's move quick

I have a rapid brand sprint process for organizations that need to solve a challenge or adapt to changing market conditions quickly. I jump in and facilitate a multi-day sprint with key stakeholders to goal set, ideate and narrow in on a plan of attack.  


let’s connecT

@alfeuerer

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